Western Canada’s largest theatre company and a Vancouver institution, the Arts Club Theatre Company draws a large audience for a wide range of award-winning productions, from Broadway mega-hits to new, independent works. While a senior designer at Demo Graphic, I played an integral role in the development of several season marketing campaigns utilizing bold fonts, splashy colours, and attention-grabbing callouts, leading to increased ticket sales year over year. I also contributed to each season’s show posters, which featured original illustrations with a striking, yet elegant, style that has now become an iconic look for the Arts Club.
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