MAGAZINE ADS, POINT OF PURCHASE DISPLAYS, COASTER SET
Gray Monk Winery has and continues to be at the forefront of the B.C. wine industry, creating award-winning wine from a breathtaking location on Lake Okanagan. As a senior designer at Demo Graphic, I was involved in creating an ad campaign for Gray Monk’s 30/40/50 Anniversary – 30 years as a winery, 40 years as a vineyard and 50 years of marriage for founders George and Trudy Heiss. We anchored the campaign with a sophisticated wordmark, paired with a combination of stunning vineyard and vintage photos. Along with a collector’s set of coasters, the celebratory campaign appeared in magazines, liquor store displays and vineyard signage.